Airbit – Post to Social & Upload beats

Project Overview

Post to Socials is a project designed to assist producers in organically growing their audience by enabling them to schedule and share their MP3 beats as MP4 videos across various social media platforms, including YouTube, Facebook, Instagram, Twitter, and TikTok. Videos are automatically created and then uploaded to the selected channels.

Problem statement

Most producers currently rely on various tools like Adobe After Effects, Zapier, Buffer, Hootsuite, Sprout Social, and Planable to create animated videos for their beats and manage their posting schedules on social media. This process requires significant time, effort, and financial investment to effectively build and market their presence across social media channels. Our goal is to enhance the user experience in uploading beats by enabling producers to easily schedule and post their content to multiple social media platforms, thus improving user satisfaction and aligning with our business objectives.

My role:

PRODUCT DESIGNER

Tools used:

FIGMA, CONFLUENCE, JIRA

Scope:

10 MONTHS

Contributions:

User Research, Information Architecture, Testing, Prototyping, Developer Handoff

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